Good thoughts from Pat Thornton on how news organizations – newspapers in particular – should frame their thinking about trying to charge for the delivery of news online.
A couple of salient bullet points:
- You can’t charge for something that has been free for years without drastically improving it
- It’s much easier to charge for a new product or feature that was never freely available
- Even if a news org develops products & content worth paying for, it still needs plenty of good, free content
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